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What is the hype with horse placenta?
Coenzyme Q10 (CoQ10), also called ubiquinone (and in its reduced form, ubiquinol), is a vitamin-like compound that is naturally present in almost every cell of the body.
What it is made of A benzoquinone ring (which can accept and donate electrons). A long isoprenoid side chain (which anchors it in cell membranes, especially the inner mitochondrial membrane).
Main Functions Energy production (ATP synthesis): CoQ10 is part of the electron transport chain in mitochondria. It shuttles electrons between complexes I/II and complex III, which is essential for making ATP (the cell’s energy currency).
Antioxidant role: Neutralizes harmful free radicals. Protects cell membranes, proteins, and DNA from oxidative damage. Cell signaling and gene expression: Influences cell growth and communication. 
Where it is found Naturally made in the body, highest in energy-demanding tissues (heart, liver, kidneys, muscles). Also present in foods: meat (especially organ meats like heart and liver), fatty fish, nuts, and some oils.
Uses as a Supplement Sometimes taken for: Heart conditions (heart failure, high blood pressure) Statin-associated muscle pain (since statins lower natural CoQ10 levels) General fatigue or mitochondrial disorders
Marketed for anti-aging and skin health due to its antioxidant properties.
Collagen
Agri-lab also productes a pure equine collagen powder with no additives, intended for dietary supplement purposes.
Enquire further if you are interested in a novel collagen ingredient for your next product.